SUMA CHANDER CLAMOURS FOR MORE ECO FASHION TRENDS

 NEW YORK FASHION DESIGNER..SUMA CHANDER..GOES ECO FASHION.

SUMA CHANDER has taken bold steps in making sure sustainable fashion or eco fashion comes to stay in present day fashion trends.

Sustainable fashion, also called eco fashion, is a part of the growing design philosophy and trend of sustainability, the goal of which is to create a system which can be supported indefinitely in terms of environmentalism and social responsibility. Sustainable fashion is part of the larger trend of sustainable design where a product is created and produced with consideration to the environmental and social impact it may have throughout its total life span, 

 including its "carbon footprint". According to the May 2007 Vogue appears not to be a short-term trend but one could last multiple seasons. While environmentalism used to manifest itself in the fashion world through a donation of percentage of sales of a product to a charitable cause, fashion designers are now re-introducing eco-conscious methods at the source through the use of environmentally friendly materials and socially responsible methods of production.

Judging at the rate of global warming,ethical fashion remains a crucial topic in today’s fashion industry. New York-based luxury women’s wear designer Suma Chander expresses and demonstrates support for sustainable fashion through use of natural, raw textiles and repurposed fabrics in her line. In addition, Chander’s line now helps fund a new humanitarian organization, whose aim is to provide access to clean water in developing countries.

Born and bred India, Chander possesses an innate eye and hand for fine fabrics as well as a natural aversion to synthetic fibers, due to its significant carbon footprint. Rather, Chander incorporates raw silks, wools and other natural fibers in her collections of opulent cocktail and evening attire.

The designer also promotes upcycling textiles by sourcing many silks for repurposing in New York, where her studio and production house is based. While working on this upcoming Spring 2013 season, Suma Chander continues to embrace an environmentally friendly and socially responsible philosophy while seeking further opportunities to address ethical issues.

Chander most recently teamed up with her Buddhist teacher, Gyetrul Jigme Rinpoche, to launch a new passion project and humanitarian program for developing countries.

She has become a force to reckon with when it comes to sustainable fashion all over the world. With a lot of support from notable personalities, she aspires to go further in her clamour for sustainable fashion.